Hello, I’m Sarah, a Digital Marketing Consultant specialising in marketing services for childcare, family and care businesses.
I am a compelling storyteller who will drive your brand awareness through creating engaging and meaningful content, that ensures you stand out from your competitors.
Highly skilled in social media management, content creation, community engagement, internal and external communications, website management, events coordination and project management.
My areas of expertise include:
– Delivering effective social media campaigns
– Creating email newsletters that get opened
– Developing websites that encourage engagement
– Developing creative and engaging social media strategies and content
– Identifying industry trends and insights
– Managing complex digital projects and experienced/junior project teams
– Managing all social media channels including LinkedIn, Facebook, Twitter, Instagram, and YouTube, adapting content to suit different channels
– Overseeing, planning and delivering content across different platforms using scheduling tools
– Testing and optimising marketing tactics for customer acquisition alongside conversion rates for optimisation
– Undertaking audience research, monitoring, tracking, analysing and reporting on performance using tools such as Google Analytics and Facebook insights.